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an interior design business strategy blog

Discover Business Truths

Real talk and invaluable insights on how to run and build a successful business while challenging the norms, the industry, each other and YOU. 

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Creativity needs time to regenerate
Fuel Your Creativity: Five Designer-Approved Boosts That Actually Work Jun 04, 2025
Building a Team Without Breaking Your Business May 22, 2025
Consider Relying Less on the Ellipsis in Professional Writing—Seriously. May 09, 2025
damn good designer
Overcoming Fear in Your Interior Design Business Oct 16, 2024
The Biggest Problem Interior Designers Face Oct 16, 2024

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Cheryl Clendenon

CEO & DGD®

Writer

Cheryl Kees Clendenon owns In Detail Interiors, a full-service design-based retail showroom in Pensacola, Fla. She also consults with and coaches other small businesses and interior designers.

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