CERTIFIED DAMN GOOD DESIGNER™ REQUIREMENTS 

Effective April 15, 2025

1. Program Completion

2. One-on-One Strategy Sessions

  • Participated in personalized strategy meetings with Cheryl or Liz to review:

    • Their business assessment

    • Financials assessment and goals

    • Brand identity and promise

    • Positioning and marketing

    • Additional insights about their business and addressing immediate issues each designer may have.

3. Group Workshops & Accountability

  • Attend monthly group Q&A sessions and/or workshops

  • Engaged in weekly check-ins and accountability challenges to ensure consistent progress.

4. Curriculum Mastery

  • Complete core subjects, including:

    • Financial Management

    • Marketing & Sales

    • Client Management

    • Team Building & Training

    • Processes & Operations

    • Construction & Project Management

    • Product Knowledge

5. Utilization of Tools & Resources

  • Effectively implement provided tools, such as:

    • Flat fee and minimum expenditure calculators

    • Visual Scope of Work

    • Utilized custom spreadsheets and client facing templates for marketing purposes

    • Additional custom calculators to provide the support designers need to price projects, implement budgets, analyze past projects, determine costs, etc
    • Terminology guides and contract language

    •  Additional business tools ​

6. Demonstrated Application

  • Showcase the practical application of learned strategies through:

    • Interactive case studies

    • Real-world business scenarios

    • Individualized sessions via email and in one on one calls to learn how to implement

    • Group calls, workshops, and additional training

7. Final Review & Certification

  • Completion of program content after 12 months

  • Effective implementation of needed strategies within The Design Paradigm™

  • Ability to join The Design Paradigm™ Mastermind with additional designers that have completed the program

  • Complete and request their licensing agreement
  • Adhere to our Ethical Code
  • Readiness to uphold the standards of a Certified Damn Good Designer™

 


 

Upon successful completion of these requirements, designers are awarded to be a Certified Damn Good Designer™ signifying their commitment to excellence and proficiency in running a profitable, sustainable design business with the ability to use the seal on their website, social media, email, and additional marketing materials.

 

Such use of this seal without the completed requirements is prohibited and in violation of our copyright.